SEO for tradesmen:
be the firm they ring, not the one they scroll past

A lot of it is sold like one: vague promises, no list of work, a report nobody can read. That’s why our terms list the jobs in every package, and why every report lists what we did. If a month’s work isn’t in the report, ask us. And if you’re not happy in the first three months, you walk away, so the only way we keep you is by being worth it.

Fair. Ask yourself what you were shown. Most people were sold rankings, got a PDF, and never saw a task list. We don’t sell rankings. We sell the work: your website, your listings, your area pages, your reviews, written up monthly. A bad experience once is a reason to check the terms, not a reason to let the firm down the road keep the jobs.

Word of mouth is the best lead there is, and we’d never tell you otherwise. But the person your customer recommends you to still Googles you before they ring. If they find an empty profile, no reviews and the wrong number, the recommendation leaks. Local SEO is what catches it.

Work it out from your own prices. If one extra job a month covers it, it’s worth it. If it doesn’t, it isn’t the right spend for you yet, and we’ll say so. For one van and one town, Essentials is usually enough to start. Move to Boost when you want pages for more towns.

Over time, yes, for the towns where you want the work. That’s what Boost’s page a month and Boost Pro’s three a month are for. We start with the towns and services that pay best, agreed with you, and work outwards.

Not much. Let us into your website, and into your Google profile if you’ve got one. Look over the descriptions, posts and pages we write before they go live. When Google asks you to verify something, like a postcard or video check, answer it. If a listing is suspended because of its past history or an unanswered verification, that’s on Google, not us.

Yes, on every package. We need editing access to fix titles and add pages; the access terms say exactly what we will and won’t change. If your platform can’t take new pages, we’ll tell you before you pay.

3 months minimum, then monthly. To stop, email us: it ends at the end of the month after the month you tell us (if you tell us on any day in March, it ends on 30 April), and a part-month is charged only up to that day. Not happy inside the first three months? Email us and it stops straight away, nothing more to pay. Anything already improved on your site or profile stays yours. Buying as a private person rather than for your trade? Our terms (section 15A) also give you 14 days to cancel at the start.